You’ve sent your action or appeal broadcast. It went okay. But you’re not satisfied that enough supporters noticed it or recognized its urgency. Enter, the chaser email.
This is one of the simplest tricks in the book. And it works. Chasers allow you to resend entire emails, along with a mildly guilt-inducing nudge. Chasers work on two levels:
Avoid sending chasers to anyone who has already acted on your original message. Use segmentation to avoid this trap.
Was this tip useful?
Like this tip? Share it!